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Financial Insights

Finally See Where Your Money Actually Goes

Stop guessing and start knowing. PayDay breaks down your spending by category so you can spot the habits that help you and the ones that hold you back.

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Your Spending, Broken Down

Every transaction gets sorted into a clear category. You'll know exactly how much you spend on groceries, transport, eating out, subscriptions, and more.

February 2026 Spending

$3,240 total
Groceries
$820
Rent & Housing
$750
Transport
$480
Eating Out
$415
Subscriptions
$185
Utilities
$310
Entertainment
$280

Automatic Categorisation

PayDay automatically sorts your transactions into categories. No manual tagging required. It learns from NZ merchants and gets smarter over time.

Visual Breakdowns

Colourful charts and progress bars make it easy to see where the biggest chunks of your money are going at a glance.

Custom Categories

Create your own categories or recategorise transactions if you want a more personalised view of your spending habits.

NZ-Focused

Built to recognise Kiwi merchants like Countdown, Pak'nSave, Z Energy, and BP. It knows the difference between a Warehouse trip and a Warehouse Stationery run.

Spot the Trends Before They Spot You

See how your spending changes week to week and month to month. Patterns are easier to fix once you can actually see them.

Week-over-Week

Compare this week's spending against last week across all categories. Catch the little blow-outs before they become big ones.

This week $487
Last week $412
Difference +$75 (18% more)

Month-over-Month

See the bigger picture. Monthly trends show whether you're spending more or less over time and which categories are driving the change.

Nov $2,980
Dec $3,510
Jan $3,120
Feb $3,240

Category Trends

Drill into any category to see how it's changed over the past 3, 6, or 12 months. Perfect for tracking whether those takeaway habits are getting better or worse.

Payday Periods

View spending by pay period instead of calendar month. Because most Kiwis budget from payday to payday, not the first to the thirty-first.

Average Spend

Know your average weekly and monthly spend for each category. See at a glance when you're tracking above or below your typical habits.

Insights That Actually Help

PayDay doesn't just show you numbers. It tells you what they mean and what you can do about it. Think of it as a friendly nudge, not a lecture.

Eating Out is Up
You've spent 40% more on eating out this month compared to your average. That's an extra $118 on cafes and restaurants.

Spending Alerts

Get notified when a category spikes above your usual spending. No judgement, just awareness so you can decide if it's a one-off or something to watch.

Nice One!
Your grocery spending dropped 12% this month. You saved $98 compared to last month. Keep it up!

Wins & Savings

It's not all about the bad news. PayDay celebrates when you cut spending in a category or hit a savings target. A little positive reinforcement goes a long way.

Subscription Check
You have 8 active subscriptions totalling $185/month. That Spotify and Apple Music combo is costing you $28.98/month for music alone.

Subscription Tracker

PayDay identifies all your recurring payments and flags potential overlaps. Forgot about that free trial that started charging? You'll know about it.

Heads Up
You've already spent $340 on transport this week, which is more than your typical monthly spend of $480. Worth a look?

Unusual Spending

When something looks out of the ordinary, PayDay gives you a heads up. Maybe it's a big one-off purchase. Maybe it's something you want to keep an eye on.

Turn Insights Into Better Split Rules

This is where it all comes together. Your spending data isn't just interesting to look at. It helps you build smarter split rules that match how you actually spend, not how you think you spend.

Data-Driven Suggestions

PayDay looks at your real spending and suggests split rule adjustments. If you're consistently overspending on groceries, maybe your everyday account needs a bigger slice.

Before & After

Preview how a rule change would have affected your last few pay cycles. See the impact before you commit to any changes.

One-Tap Adjustments

When PayDay suggests a tweak, you can apply it with a single tap. No need to rebuild your rules from scratch.

Continuous Improvement

Your spending changes with the seasons, life events, and new habits. Financial Insights keeps your split rules evolving right alongside you.

Suggested Adjustments

Based on your last 3 months of spending

Everyday Account
50% 55%

Your everyday spending has averaged 53% of your pay over the last 3 months. A little extra breathing room would help.

Bills Account
30% 28%

Your bills have been consistently under budget. You could shift 2% to everyday without any risk.

Savings
20% 17%

Dropping savings by 3% still keeps you on track for your $10K goal by December.

Ready to Understand Your Spending?

Stop wondering where your money goes. Get clear, honest insights and split rules that actually match your life. Join the waitlist and be the first to try Financial Insights.